Lesson #1: Self-Publishing vs Traditional Publishing

Updated: Jan 14

Lesson #1: The Pros and Cons of Self-Publishing

Dear Fellow Writer,

If you're here for this free blog course, it’s a fair bet that you plan to self-publish and you want to know what to do before publication. If so, welcome and thank you for joining!

And if you’ve already published and you want to learn what you can do to increase your book sales, that’s fine too! Go and make a lovely cuppa and make yourself comfortable.

Over the next seven lessons, you will gain an exclusive insight into the essential steps indie authors must take before they publish, and what YOU can do to give yourself the best chance of independent success.


In recent years, self-publishing has become super popular with many writers opting for the indie route instead of seeking a literary agent. But why has self-publishing become so popular? What are the pros of self-publishing? Well, there is an abundance of reasons why writers decide to self-publish their books, but here are four of the main ones:

  • Self-published authors get to keep ultimate control over their work, from the plot of their story to the cover and publishing process.

  • Indie authors get a higher percentage of royalties from their book sales. In traditional publishing, authors receive anything from 7 – 25 percent, but in self-publishing, authors can receive up to 70 percent.

  • They get to choose their editor and book cover designer.

  • The self-publishing process is much quicker than waiting around for a response from a literary agent.

These four benefits makes self-publishing sound like the obvious option, but although the independent route has its perks, it can be considerably harder to gain visibility, to build an audience, and to generate an income. But why is it so much more of a challenge? Well, here are a few reasons:

  • Self-published books aren’t often accepted into book shops like Waterstones, so indie authors have to do almost all of their promotion online.

  • Indie authors don’t have a management team to organise book signings and publicity events for them.

  • It’s more difficult to turn a self-published book into an audiobook or have it translated into multiple languages to reach a wider audience.

  • It’s much harder for indie authors to win literary prizes that boost recognition.

You may start to think that being a successful indie author is impossible due to the cons listed above, but that’s simply not true. It’s ABSOLUTELY possible to self-publish and become a successful author, but many indie authors make some of the biggest mistakes that hinders their chance to do well.

So, if you still hope to self-publish and achieve success, check out the next lesson that will teach you why building your platform should be your first step!

Recommended Resources

Traditional vs Self-publishing: https://blog.reedsy.com/self-publishing-vs-traditional-publishing/

Interview with Full Time Self-Published Author Jenna Moreci: https://self-publishingschool.com/interview-full-time-self-published-author-jenna-moreci/

Is self-publishing for you? https://www.theguardian.com/books/booksblog/2016/mar/21/for-me-traditional-publishing-means-poverty-but-self-publish-no-way



Hey! I'm Chelsea and I'm the book editor and proofreader at Stand Corrected Editing, my independent literary consultancy in the UK. I help passionate writers and authors to get their novels ready for literary agents or self-publishing.

In weekly blog posts, online courses and daily Instagram posts, I hope to spread my knowledge and expertise on how to make your novel a success, and be a mentor to others who desperately want to pursue a fruitful career as an author!

Let me ask you something...

  • Do you seriously want to pursue your passion of writing and publishing books people actually want to read?

  • Are you currently planning, writing, or editing your manuscript?

  • Are you ready to become a successful author?

Well then, you've come to the right place!

First time visiting Stand Corrected Editing? Start here!

Turn your writing into a career today!

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